News & Events

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Primula’s Bold New Squeeze Is Here to Shake Up Christmas

This Christmas, we are shaking things up with a brand-new festive squeeze: Primula Pigs in Blankets. It’s a limited-edition cheese that combines the classic Christmas favourite—pigs in blankets—with Primula’s signature creamy cheese. It’s fun, it’s bold, and it’s guaranteed to get people talking at the dinner table. Available exclusively in Iceland stores and online for…

Primula shares £37k with local charities in 2023

At Primula Cheese, our profits go beyond taste – they go to making a difference! As we are owned by Kavli Trust, a charitable foundation, we’re on a mission to give back. In December 2023, we proudly donated £37,350 to three local charities chosen by our team: Youth Focus North East, The Children’s Foundation, and…

PRIMULA LAUNCHES NEW FLAVOUR IN SAINSBURY’S

Primula has launched Signature Blend Mature Cheddar Cheese, on sale now in your local Sainsbury’s store. Our latest squeezy cheese boasts an intense and creamy taste profile, thanks to the British mature cheddar cheese that’s packed into every bite. Not only is Primula Mature Cheddar our most intensely cheesy recipe, but it boasts a market-leading…