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- Love to share
- Our unique business
Read more about how we’re doing cheese and business differently from everyone else.
- Kavli Trust
See how Primula and the Kavli Trust make a difference that goes beyond delicious cheese.
- Who we support
From humanitarian and research projects to cultural initiatives, these are the causes we’re proud to support.
- Our History
We’ve been squeezing cheese since 1924. But we’ve also been up to a whole lot more since then!
- Nominate a charity
Our mission is to help improve the lives of people, their local communities, and society with each squeeze of our deliciously creamy cheese.
- Our unique business
- Squeeze the cheese
- Favourites
Cheesy classics since 1924, our favourites are also your favourites for one very good reason (hint: they’re delicious).
- Lighter
A lighter take that doesn’t skimp on flavour, Primula Light is made to give you the best of both worlds.
- Flavour Burst
Whether you go for spicy or smoky, your taste buds are in for a burst of seriously moreish flavour.
- Burger Cheese
Create that classic burger taste with a squeeze of Burger Cheese for a flavoursome hit with every moreish mouthful.
- Perfectly Plant
With its creamy texture, Perfectly Plant can be beautifully blended into just about any recipe.
- Dips
Our delightful dips come in four mouth-watering flavours to make every snacking occasion something to savour.
- Favourites
WITH EVERY SQUEEZE
Primula is a cheese with a difference, as we’re owned by the Kavli Trust, every year we donate millions of pounds to projects that enhance people’s lives. As responsible as we are moreish, we find and fund projects that positively impact people’s lives in our community.
To celebrate our 60th year of sharing our profits, we’re giving you the chance to nominate a charity or good cause making a real difference to lives in your local community to receive a share of £45,000.
The Kavli Trust was established in 1962, so 2022 is its 60th birthday. Over the last decade alone, we’ve supported communities with over £62 million*! In response to the challenge’s communities faced in 2021, £7.8 million* was donated to good causes.
Primula invests sustainably in marketing, promotions, and infrastructure to ensure we continue to grow the amount of money we’re able to share with good causes.
But, unlike other businesses, no fat cats are taking the cream of profits. Instead, it’s all given to good causes, making a real difference in people’s lives.
Having cancer at a young age comes with its own particular set of challenges. TCT’s services put the needs of young people first and allow them to face those challenges together. They’ve built world-class specialist facilities in 28 hospitals across the UK, providing a home away from home for young people while they receive treatment.
Their Nursing and Support Services aim to provide support for young people diagnosed with cancer regardless of where they live. The donation of £20,000 will provide 500 hours of support for young people with cancer.
We donated £65,000 to support their work with people experiencing hardships that many would struggle to imagine: homelessness, sexual exploitation, life-threatening addictions, mental and physical health problems, long-term unemployment and poverty, and more.
They’re experts in working with people experiencing the most complex of problems, providing holistic support to help them rebuild their lives, however long that might take. Working across four – often interconnected – areas to address the most common causes of social exclusion and long-term deprivation.
They’ve delivered over half a million meals to community groups across the North-East and support 14,000 vulnerable people and families every year!
They support children and families who receive treatment at the Children’s Heart Unit based at the Freeman Hospital, by raising vital funds for equipment, facilities, aftercare, salaries and research that will make a positive difference to their hospital experiences and lives beyond treatment.
A new portable Echo machine was purchased with the £35,000 donation and used for paediatric cardiology reviews for inpatients at the RVI and provide essential congenital cardiology support to patients.
Their charitable activities go far beyond providing medical equipment and personnel; CHUF provides holistic care; offering opportunities for heart children to develop their skills and mature as any healthy child normally would. All of this contributes to our Heart Heroes’ ability to achieve their full potential. CHUF’s reach extends to the six District General hospitals in the vast Northern region meaning that more patients can rely on CHUF funded services to support care closer to home.
The aircraft cover an area of about 8,000 square miles and on board are specialist doctors and paramedics, who bring life-saving care to the scene of the incident, whether that is on a fell top, a roadside or in a city centre.
The £26,000 investment to the Great North Air Ambulance Service will contribute to two new paramedics joining the service, to help with their focus to offer 24/7 critical care support in the region. Front line staff are at the heart of this charity and without the 106 employees the service currently has, major traumas across areas such as Newcastle, Cumbria and Teesside would go unattended.
They believe that children should be challenged and stimulated within a happy learning environment. So, they will always provide enriched opportunities to raise their pupils achievements and help them become
strong, independent learners.
Everyone is regarded as having something worthwhile to contribute towards their school, community, and life, irrespective of their academic, ethnic, religious, physical abilities or social background. They strive to help every individual to see their potential, become the very best they can be and be proud of what they achieve daily.
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